Led by Experts in Psychology and Wellbeing Research

Pietential’s science-backed wellbeing intelligence platform is developed and continuously refined under the leadership of Dr. Amy Athey, Pietential’s Chief Clinical Officer, and Pooja Semwal, MSW, MBA, together with a multidisciplinary team of psychologists, social workers, researchers, and independent psychometricians. All testing and validation are conducted in accordance with APA (American Psychological Association) standards, ensuring the highest levels of scientific rigor and ethical practice.

Grounded in Behavioral Science, Re-Envisioned for Modern Contexts

Pietential is built on a Maslow-derived model of wellbeing, rooted in five primary domains: Physiological, Safety, Belonging, Esteem, and Self-Actualization. While grounded in Maslow’s original theory, Pietential reflects Maslow’s framework describing the human needs as dynamic, interconnected and simultaneously active, influencing one another rather than following a linear model. This reflects a contemporary understanding that human wellbeing is holistic, fluid, and context-sensitive rather than linear or sequential.

Expanded to Twenty Subdomains for Precision and Depth

To capture the full spectrum of human experience, Pietential expands Maslow’s framework into twenty subdomains that provide a more detailed, actionable understanding of wellbeing. These subdomains allow users and organizations to see not only where wellbeing is strong or challenged, but why.

Pietential measures wellbeing at both the domain and subdomain levels, across individuals, cohorts, demographic groups, and total populations—both as snapshots in time and longitudinally over time. This layered approach enables precise analysis of wellbeing trends and the measurable effects of organizational or environmental change.

Psychometric Validation and Reliability

The Pietential assessment has undergone formal psychometric validation to ensure statistical reliability, internal consistency, and construct validity. Our psychometric design and validation processes align with APA’s ethical standards and are independently reviewed to ensure reliability and scientific integrity. This validation affirms that Pietential measures what it claims to measure—the lived, multidimensional experience of wellbeing—and provides a reliable foundation for individual insight and organizational benchmarking.

Objectivity and Non-Commercial Integrity

Pietential is a vendor-neutral, non-conflicted platform. It does not recommend, promote, or sell third-party products or services. Every visualization, feedback statement, and insight originates solely from Pietential’s proprietary psychometric model and algorithms, ensuring that measurement and interpretation remain purely data-driven and unbiased.

Dynamic Measurement and Insight Over Time

Because wellbeing evolves, Pietential measures it dynamically. The platform provides both moment-in-time visualizations and longitudinal analytics that reveal patterns of growth or decline. This empowers individuals and organizations to understand not only their current state of wellbeing but how it changes over time—and why.

From Assessment to Insight to Action

Each participant receives an interactive visualization of their wellbeing across the five domains and twenty subdomains. These results inform MyMazlow, Pietential’s supervised-learning companion platform—an LLM trained in for optimizing wellbeing informed by critical knowledge from Rogerian theory, behavioral change theory, health behavior change theory, positive psychology, cognitive behavioral theory, performance psychology, and core wellbeing fundamentals; guided by Pietential’s science team. MyMazlow engages users in reflective dialogue, helping them interpret their wellbeing data, explore areas for growth, and develop practical strategies for improvement. It serves as an extension of Pietential’s psychometric foundation, bringing data to life through AI-supported, human-centered conversation.

Research Integrity and Ongoing Development

Pietential’s research and data teams continuously refine the model in collaboration with psychologists, social scientists, and data scientists. Their collective work contributes to Big Pie, Pietential’s expanding global normative dataset that supports cross-sector benchmarking, cohort analysis, and longitudinal studies of wellbeing worldwide.

Ethical Standards and Data Privacy

All research and platform operations adhere to APA ethical guidelines and international data-protection standards, including GDPR compliance. Individual results remain confidential; organizational data is anonymized and aggregated to ensure privacy while supporting meaningful analysis.

Summary

Pietential is a science-backed, psychometrically validated wellbeing intelligence system that transforms subjective experience into objective insight. Led by experts, grounded in behavioral science, and strengthened by continuous research, Pietential provides a clear, data-driven understanding of human wellbeing—helping individuals, organizations, and communities realize their full potential.