Seeing When a Veteran Is Beginning to Struggle
Regular wellbeing measurement could help veteran services organizations recognize change earlier, improve support and demonstrate the difference their programs make.
Seeing When a Veteran Is Beginning to Struggle | Pietential
The Situation

Fred is a veteran struggling to regain his footing after leaving military service.

He has lost another job. He has stopped attending AA meetings. His housing has become unstable. The structure and sense of purpose he once knew are disappearing.

The veteran services organization supporting Fred can connect him with employment resources, benefits, housing assistance and programs designed to help him move forward.

Veterans sitting together in a support group

But an important part of Fred’s situation is much harder to see.

His self-worth is falling. His sense of belonging is weakening. He still cares about the people around him, but he is having a harder time taking care of himself.

Fred’s wellbeing is deteriorating.
The Person Behind the Data

To the VSO, Fred generates plenty of data.

↗Did he attend his appointment?
↗Did he participate in the employment program?
↗Did he apply for housing?
↗Did he complete the program?

Those measures describe what Fred did, not necessarily how Fred is doing.

He can attend a job-readiness workshop while his confidence continues to fall. He can receive housing assistance without regaining the sense of security he needs to remain stable.

And if his sense of belonging continues to decline, he may stop showing up altogether.

What the Organization Couldn’t See

The VSO can measure the services Fred receives and the outcomes it is expected to produce.

What it cannot consistently measure is the wellbeing of the person receiving those services.

A professional reviewing records beside a laptop, asking how people are really doing
Is Fred becoming more secure?
Is his confidence returning?
Does he feel that he belongs somewhere?
Is he beginning to move forward … or quietly slipping away?

His wellbeing is not being quantified. And because it is not being quantified, the organization cannot examine how changes in his wellbeing may relate to participation, completion, employment, housing stability or return to crisis.

That creates a blind spot around Fred and around the effectiveness of the organization itself.
The Pietential Approach

Now imagine that regular Pietential check-ins become part of Fred’s relationship with the VSO.

When Fred visits the veteran center, meets with his mentor or checks in from his phone, he takes a few minutes to update his wellbeing assessment.

A person reviewing Pietential wellbeing information on a tablet

Over time, a picture begins to emerge.

Then, one morning, Fred completes another check-in.

His scores have fallen.

Pietential does not diagnose Fred or replace his case worker, mentor, counselor or clinician. It simply makes a meaningful change visible.

Now someone has a reason to ask:

“Fred, what’s going on?”
What Became Visible

Perhaps Fred’s mentor learns that he has stopped attending AA. Perhaps his case worker discovers that his housing is in jeopardy. Perhaps they can reconnect him with support before another setback becomes another crisis.

With Fred’s permission, the same picture could also help the different organizations serving him understand more of the person, not only the appointment, application or service that brought him through their particular door.

The Decision

For Fred, the value is the possibility that someone notices.

For the VSO, the value is greater visibility into where support may be needed, which services appear to be helping and how veteran wellbeing may influence program outcomes.

The Organizational Outcome

Across many veterans, the organization could begin examining important relationships.

The answers could help leadership improve programs, coordinate services and direct limited resources where they can do the most good.

They could also help the VSO demonstrate something funders increasingly want to understand:

What changed for the people the program was designed to help?
Illustrative Results

After 90 days in a mentoring program, a VSO might someday report:

+17%Belonging
+10%Relationships
+5%Self-Actualization
These figures illustrate the changes Pietential could help an organization measure. They are not actual customer results.

Instead of reporting only how many veterans received mentoring, the VSO could begin showing how veterans changed while receiving it. And how those changes related to participation, completion and stability.

That evidence could strengthen programs, grant applications, donor communications and future funding, ultimately helping the organization reach more veterans like Fred.

Executive Takeaway

Veteran services organizations already measure what they provide and what participants accomplish.

Pietential adds another part of the picture: a consistent way to quantify how veterans are doing and connect changes in their wellbeing with the outcomes the organization measures and is measured by.


Because completing a program is one measure of success.

Helping Fred become the person who can move forward is another.

This illustrative scenario does not describe a specific Pietential customer.

A mission-driven team reviewing wellbeing insights together